RIP Smartphone?
Or, How Reports of My iPhone Death Are Yet Another Big Data Exaggeration News flash! Tablets are being used to (gasp!) actually buy things, and now our former favorite tech toy, the smartphone, is...
View ArticleBuilding the Future of Content, One Chunk at a Time
Content, multichannel, and convergence. If your paycheck depends on keeping your product-marketing strategy ahead of the curve at product launch and your budget below it, these are days, and those are...
View ArticleContent Merchandising Roundup #64
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. FROM CONTENT PING: Building the Future of...
View ArticleWalmart Continues to Pursue E-Commerce Success
The retail chain Walmart continues to look for ways to increase its revenues from e-commerce. The company recently announced that it will install lockers in stores that customers can use to pick up...
View ArticleContent Merchandising Roundup #69
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. FROM CONTENT PING: Elaine McVicar: Think of...
View ArticleGrocers Discuss Impact of E-Commerce
Over the next decade, will e-commerce account for 11 percent of grocery sales? That's the prediction, but panelists at the Food Marketing Institute's Future Connect conference weren't convinced that...
View ArticleContent Merchandising Roundup #71
Below is a summary of the week's most interesting content merchandising-related posts from around the Web. Enjoy. E-COMMERCE NEWS: Walmart.com Has a New Look Walmart's start page places its search...
View ArticleCPG an Increasingly Popular E-Commerce Category
Shoppers are turning to the web to make all kinds of purchases, including grocery and drugstore items, according to the latest comScore report. For only the second time on record, retail e-commerce...
View ArticleContent Merchandising Roundup #77
Below is a summary of the week's most interesting content merchandising-related posts from blogs and news sites. Enjoy. E-COMMERCE NEWS: Staples Redesigns its Stores for the Internet Age The office...
View ArticleThe New Square Market Brings Twitter Closer to Commerce
Square, best known for its mobile payment platform, just launched Square Market. Conceptually similar to eBay and Amazon and visually similar to Etsy, the online marketplace is integrated with other...
View ArticleRakuten Invests in Online Shopping App Slice
Rakuten recently invested a nice chunk of change in Slice, the startup behind an e-commerce app that uses data from your inbox to help you keep track of your current online purchases and spending...
View ArticleCan Anyone Contend with Amazon?
Walmart is among recent large retailers to try. @WalmartLabs is expanding its presence in Silicon Valley, trying to make itself attractive to local tech talent so as to catch up in e-commerce. Big...
View ArticleInvodo’s Craig Wax: Video Shapes Future of E-Commerce
We recently wrote about the role video currently plays in savvy Internet retailers’ e-commerce strategies. But do videos make sense for products with a short shelf life? Do videos help with SEO? And...
View ArticleAmazon Considering Brick-and-Mortar Strategy?
Seattleites love shopping local. And by “local” I mean browsing for $200 jeans at Nordstrom, downing 380-calorie drinks from Starbucks, lusting after titanium sporks at REI, stocking up on cases of...
View ArticleMoon Tango has an Angle
In a world run by e-commerce juggernauts like Amazon and Groupon, those who wish to arrive and survive in the online marketplace increasingly must have an edge, an angle, a niche. That’s what Bob...
View ArticleWeekly Ping: Content Merchandising Roundup #6
Below is a summary of the week’s most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Happy reading. FROM CONTENT PING: Invodo’s Craig Wax:...
View ArticleFacebook-Active Consumers More Likely to Share
Facebook users are a lot more social online. All together, now: Duh. But the amount and the way they interact may surprise you. According to All Facebook, consumers who are on Facebook and browsing...
View ArticleConsumers Satisfied with E-Commerce
I woke up today and asked myself: “How is e-commerce doing?” Lucky for me (and you), the American Customer Satisfaction Index released their annual e-commerce report today. The report, which rates 225...
View ArticleIncreasing Sales with Customer Incentives
Fact: Consumers love a good deal. So why not offer incentives to gain traction on your shiny new e-commerce videos? A recent article by Grant Crowell of Video Commerce talks about how online retailers...
View ArticleHow Viral Was My Video: Why Ads Without Content Aren’t Enough
Brands often fight for awareness as much as sales. The rare truly viral commercial video has taken on Golden Fleece status. To give your ad, blog, or video of photogenic cats using your products its...
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